NIKE | Naomi Osaka's Play Academy

About the work

In 2020 I collaborated with Director Marek Okon on a short film to To help support the launch of Naomi Osaka’s Play Academy, whose mission is to help change girls’ lives through play and sport. I was the lead editor on this exciting and impactful project.
Today’s generation of kids are the least active in history, and girls are twice as likely to drop out of sports compared to boys. What’s worse is girls between the ages of 6 to 15 are 20% less likely to participate in sports because there is a lack of opportunities to match their interests, continuous discouragement for reasons such as girls need to be soft and cute, and fewer female coaches to serve as roles models.
The film is driven by raw and revealing interviews with the girls that face these challenges on a daily basis.